Plan
Determine how the product supports business strategy and goals, and identifying market opportunities that will define a product's feature set.
We tailor our approach based on where our clients are in their journey. We have clients that come to us with an idea in their head, or written on the back of a napkin. For others it might be a new set of features or a new look with an existing product, or a different delivery mechanism to complement what they already have, for example adding a mobile app.
Determine how the product supports business strategy and goals, and identifying market opportunities that will define a product's feature set.
Understanding user behaviors, needs, and motivations, as well as assessing the strengths and weaknesses of current and potential competitors.
Evolving ideas into digital form to capture design concepts, refine them, and validate designs to ensure we build the right products.
Bring digital products to life that provide meaningful and relevant experiences to group of people. Including UI, content, and the supporting systems.
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When we better understand the people we are designing for, we're able to create more useful and exciting experiences. Discovery is a key step in this process.
Nate Lassiter, VP Design
September 23, 2024
How to set yourself up for success by ensuring that designs are ready and collaboration continues throughout the development process.
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December 26, 2023
Here are some things we have been hearing from current and potential clients: “Our costs are too high”, “Our backlog is overwhelming”, “We have gaps in our capabilities”, “We need help!”. We can help!
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May 24, 2023
A design system is like a toolbox, containing reusable design assets and guidelines that enable the creation of a consistent and cohesive user experience throughout a digital product, including design patterns, UI components, typography, color palettes, and more, here we show you the principals, the steps to create a design systems and some reference.
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